Interior photography – for advertising ans editorial productions
Whether it is to capture the breathtaking grandeur of a high-end New York apartment overlooking Central Park, a romantic chateau set against the French countryside, or a rustic cabin located in the Italian Alps, interior photography is utilized for both advertising and editorial productions. As such, if you desire professional quality interior photographs, then you are nigh required to contract a professional photographer.
Interior shooting may seem easy, but there are several conventions that are utilized throughout ninety percent of all interior shoots. While it is not always necessary, and in fact may occasionally be contraindicated against, to use this standard, it is still vitally important that your interior photographer is familiar with it and understands exactly what she is doing when she eschews these general principles. Our photographers at Photo Agency One are intimately familiar with these rules of thumb as well as the scenarios when they may be broken to help create a unique shot. They will work with you to first, help you identify exactly what type of conventions you envision for your shot and then set the stage—because interior photography involves manipulating the scene more than most niches—so that your shot perfectly exemplifies the style and mood you seek to present.
Show your interior in an unique way
Interior photography is somewhat unique in that it will generally involve both an inanimate subject and one that is immediately and infinitely mutable. In contrast, any photographic niche which includes animated subjects—of which there are many including action, fashion, and corporate—necessarily requires both the photographer and subject to be on the same page. While a skilled and experienced photographer can navigate this without too much effort, the fact remains that the shoot, and thus the photographer, are technically reliant on a cooperative subject. Of course, this rarely creates such conflict that the shoot is ruined, but it can still prolong the time—and cost—necessary to capture the right image. On the other end of the spectrum, many inanimate subjects, and the niches in which they are photographed, are largely beyond the photographer’s authority or control to manipulate to an ultimate degree. The landscape changes and food slowly oxidizes or decomposes. Regardless, the inanimate subjects are not static unless they are also inorganic.
In some ways, the fact that interior photography falls between these two extremes is a boon to photographers. However, this also means that the photographer in question is responsible for every aspect of the shot. If something does not come out just so, there is nowhere else to lay the onus except the photographer’s feet. As such, there are a handful of conventions of which the photographer must be intimately aware. First, most interior shots are mindful of straight lines and seek to incorporate them into the composition to provide proper perspective. If the shot is not lined up properly, the lines may come out distorted. Moreover, since an interior shot is often intended to encompass a large, busy space, wide angle lenses with smaller apertures can provide the necessary depth of field to capture all the details in the fore and background. Finally, since detail is paramount, do not trust your hands and instead, use a tripod to eliminate further risk of a blurred image.
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